The Best eCommerce Platform to Start Your Business Today (Comparison and Guidelines)

Trying to find the best e-commerce platform to start your dream project? You're in the right place!

Internet economy or e-commerce changed the whole picture of today's business. We got a new form of interactions between consumers and organizations. If you are going to start your business thinking that it’s easy to make money online, you're at the risk of making a mistake.

We aren't discouraging you, it's the reality you should consider to prepare a better plan.

Finding the best e-commerce platform is like finding the best car! Obviously, it's in the market, but you need to get it as your own. 

Continue reading “The Best eCommerce Platform to Start Your Business Today (Comparison and Guidelines)”

Most Popular eCommerce Platforms Right Now: Which One To Choose

Online business or eCommerce is taking the market by storm. New eCommerce stores are opening every day. Hence the need for the eCommerce platforms. Before starting a business, choosing the right platform for the online store is really important. So, in this post, we're going to find out which one is better for a startup business. If you wonder which platform suits which kind of business, this post is for you.

Comparison of The Top eCommerce Platforms

usage of eCommerce platforms

You'll find loads of eCommerce platforms in the market. Among the top 1 million websites, WooCommerce is the most adopted eCommerce platform right now. Shopify and Magento are in 2nd and 3rd place respectively. BigCommerce is also getting popular. 

In this comparison, we're considering the best contenders out there: WooCommerce, Shopify, Magento, and BigCommerce. Let's dig in.

Highlights

All these eCommerce platforms are rich in features and can help you build your perfect online store. They have some similarities and dissimilarities. You'll find about them in this section.

WooCommerce

  • WooCommerce is a highly customizable and extendable open-source solution.
  • There are thousands of templates to change the look of your site.
  • Bundled with PayPal, BACS, and Cash on Delivery payment options.
  • Marketing and SEO integrated. Built-in analytics and reporting.
  • Unlimited product categories.

Related: Top Websites Using WooCommerce for eCommerce

Shopify

  • Shopify is a hosted platform. No hosting is needed additionally.
  • You can sign up for an account and build your store right away.
  • Modern and user-friendly templates.
  • It has built-in analytics tools. SEO and social marketing integration are also available.

Magento

  • Magento also comes with a hosting. So, you wouldn't need any additional web hosts.
  • Very responsive and totally customizable template.
  • Built-in multi-currency and multilingual support.
  • Comes with search engine optimization tools.
  • Unlimited product categories.

BigCommerce

  • It is also a hosted platform like Shopify and Magento.
  • Content Management System is integrated.
  • It supports 60 different payment processors in different currencies.
  • Responsive and streamlined templates.

Pricing & Other Costs

Since costing is an important factor especially for the startups, we're taking this discussion without further delay.

WooCommerce is an open-source plugin that works with WordPress. That means it is totally free. But it doesn't come with a hosting. So, you'll need to buy a domain and web hosting. Though you can cut this cost if you already have one for your personal or company site. Another cost may appear. It depends on the number & type of extensions that you would need to install with it. They have an Extension Store with about 300 plugins in different categories. Some extensions are free and some are paid. For startup businesses, starting with free extensions may serve all the basic functions.

You can get more idea about the costs of building a WordPress site from here.

The cost of Shopify comes in two steps. There are monthly fees and individual transaction processing fees. The monthly fees can be from $9 to $179, according to the version you choose. Besides, you'll be charged for every individual transaction through third-party gateways. That means you can only use Shopify payment gateway for free. Otherwise, if you use payment services like Paypal, Stripe etc., you'll have to pay up to 2% per purchase.

Magento may be the most expensive solution than the others. The yearly cost is 18,000$ for the Enterprise Edition. So, it might be difficult for small or startup businesses. Although there is a free version named Community Edition, it needs a lot of plugins which are not free. Moreover, you'll need a hosting provider for this edition.

Based on different packages, BigCommerce can cost $29.95 (Standard), $79.95 (Plus) or $249.95 (Pro) monthly. It holds a lower price range than that of Magento, but higher than Shopify. Moreover, it charges a transaction fee for the Standard package like Shopify. Though it won't charge such fee if you upgrade to the plans like Plus or Pro.

Limitations

Every solution has some drawbacks too. We've tried to explain them here.

WooCommerce

  • Since it is a WordPress plugin, you need to know a little about WordPress to run your site.
  • It is not a hosted solution. As a result, you have to be careful in choosing the right server.

Shopify

  • The products attributes are limited. You can describe your product with only three attributes: size, color, and material. You can add other options for each of these parameters, but can’t create new ones.
  • If you want to expand the features of your store, you'll need to spend additional fees.
  • You may find the URL structure unimpressive.
  • Customization can add up to the expenses.

Related: Here's how WooCommerce compares with Shopify

Magento

  • The expense of Magento Enterprise Edition is huge.
  • Even the free version needs some features and apps which don't come as free.
  • Programming skill is needed for the set-up and customization.

Related: Here's how WooCommerce compares with Magento

BigCommerce

  • Compared to the competitors, the number of apps is lower.
  • In the number of free themes, this scarcity continues.
  • There is an annual sales threshold for each plan.

Ease of use

How easy is it to set up or to customize? Let's get to know.

WooCommerce has a modern and user-friendly interface. Easily customizable from the WordPress admin dashboard.

Shopify is extremely easy to set up. It has a drag-and-drop interface. It makes your site fast and totally secure. The admin panel is stylish and pretty intuitive.

Setting up with Magento is a bit complex for the starters. The total customization facility of this platform may be preferred by the technical people. But it also makes it a bit confusing to set everything in place.

BigCommerce has a drag-and-drop feature like Shopify. However, the user interface isn't as easy as Shopify. Still, we'll consider it easy to use.

Preferred User Group

After taking all the facts into account, we all can agree that every platform is not for everyone. Then, which one should we go for? Let's find out in this section.

In the current situation, WooCommerce seems to be the best option for small or startup businesses. Moreover, with the necessary plugins, database system, and other tools, it'll be the perfect fit for large businesses as well.

Shopify can be useful for those who don't want to spend much time in setting up an online store. With a good budget, it can be a good option for all kind of businesses. But you need to be ready to cost more with the growth of the revenue.

Magento is optimized for the larger enterprises. If you have got a big budget with a huge business model, this solution may be suitable for you.

BigCommerce is best suited for someone who wants to operate at large scale. For those who're just starting out, there are other alternatives out there.

The Verdict

As we can see, Magento may not be a wise choice for the startup companies. BigCommerce is a prominent solution but still lacks some features. That leaves us with WooCommerce and Shopify.

Shopify is easy to use and helps to launch the online store quickly. But the transaction fees and other costs may turn to be too expensive.

On the other hand, WooCommerce is comparatively cost effective and gives more control to you. Secure payment gateway, shopping cart, limitless product attributes – these features give it an extra edge over the other eCommerce solutions. Moreover, it is pretty easy to use. For startups, it seems to be a perfect solution. That's why its popularity is growing among small businesses day by day. No doubt that WooCommerce comprises of most of the market share. With some additional investment in extensions, database or maintenance system, you'll find it ready to serve all the purposes as your business grows.

WooCommerce VS Magento: The Battle Of Best E-Commerce Platform

If you are planning to start your own eCommerce business and couldn't decide on the platform to get started with, you are really in a difficult situation. Do not worry, we are here to help you out with that.

You may already have done some research and found out the big names in the eCommerce software industry. However, there are some other big players including Shopify, BigCommerce etc.

But, if you look at the total market share of the eCommerce platforms, you will notice that WooCommerce is leading with around  47.3% and on the second place, there is Magento with 13.1%. That's how prominent and popular this two E-commerce platforms really are. (wappalyzer, April 2017)

So, it's natural that you are struggling to choose between WooCommerce and Magento.

While planning to launch your own E-commerce site and in the dilemma of choosing the right plugin for it, this blog will probably help you a great deal. This post will cover the in-depth comparison of the features, pricing, security issues, performance, user ratings, setbacks and everything else related to WooCommerce & Magento.

The Overview: WooCommerce Vs Magento

Officially founded in the year 2011 by Woothemes, WooCommerce has begun its journey to conquer the WordPress industry with its cutting edge E-commerce features. It is said to be one of the most technically sound e-commerce software to come out for its users. Powering up almost 30% of the whole E-Commerce market, WooCommerce now has almost 1o million+ active users worldwide.

In ThemeForest, WooCommerce has over 1144 themes. In the directory of WordPress.org, it has over 567 WooCommerce Themes and in mojo-themes, there are almost 240+ WooCommerce theme available. That makes it over 1800+ themes in total. So there is no shortage of themes for WooCommerce when it comes redesigning your E-commerce websites.

Magento started their journey in the year 2008, developed & founded by Varian, Inc. They are currently ruling over the 8% of the total E-Commerce market, Magento is one of the vast & robust E-Commerce application available in the market. Presently its active user has reached 25,0000+ with a yearly transacted gross merchandise volume of over $50 billion.

Magento also has a good number of themes to decorate the website. There are over 890+ Magento theme in ThemeForest, giving its user complete freedom to design the e-store their way.

What’s so special about WooCommerce & Magento?

Mostly suitable all kinds of E-business, WooCommerce is currently the best open source E-commerce platform available for WordPress user. It is a WordPress plugin and allows its user to sell anything and take full toll of its open source benefits in WordPress. It provides the best easy to use options for its users. User friendliness is probably the unique entities of this powerful WordPress E-commerce plugin.

On the other hand, Magento is one of the uniquely designed platforms mostly based on user needs. The application mainly consists of two plans Magento Community and Magento Enterprise. The community plan is open source and free to download and the enterprise plan is loaded with advanced features with mostly premium services. The application suites best for the development professionals of e-stores with high aspirations.

Current Trends

Here is a graphical statistics of WooCommeerce & Magento in Google trends in the past 12 months-

The above stats show the public interest for both WooCommerce and Magento over the last one year time. Magento is slightly ahead in this regards compare to WooCommerce.

Trends over the past 5 years of WooCommerce and Magento –

Here is a look at the market trend for WooCommerce & Magento in the last 5 years. As it can be seen, Magento is clearly ahead in terms of public interest even though WooCommerce is catching up to it faster.

Trends since the beginning to present

The graph shows the statistical change in market trends between WooCommerce & Magento since the beginning of time. Both the platform started off slow and took time to make their place in the market. Being a free & open source platform for WordPress, WooCommerce sure caught up really well with Magento in the last 8-10 years.

The Outright Comparison: WooCommerce Vs Magento

Before going into the comprehensive comparison, let's have a look at few of the common entities of WooCommerce & Magento that will help you decide which is best suited for you.

According to CodeinWP, WooCommerce gives all the core and important features of an eCommerce store for free and you can also include more advanced functionalities including booking, auction, subscription, PoS etc. using paid extensions. On the other hand, the free version of Magento doesn't do much. If you want a full-fledged eCommerce store, you will have to pay around $18,000/year. In terms of usability, WooCommerce is ahead of Magento as it is easier to use and even non-coding people can use it to the fullest.

So if you are in a hurry and not too keen on getting into the detailed comparison and want just some basic info on this two most popular E-Commerce platforms, then the above chart with some of the essential information, might help you decide in choosing the right one for you.

WooCommerce Vs Magento: Main Features

WooCommerce

  • Being a WordPress plugin, it has the ability to manage all E-commerce related issues from the WP-Admin dashboard of your site.
  • Supports marketing campaigns such as discounts, coupon codes, usage limitations etc.
  • Has advanced reporting facility of sales income, level of inventory, overall store performances, product and customer reviews.
  • Supports a number of popular payment gateways, Paypal, Cash on delivery and Stripe for credit card payments.
  • Capabilities to set free or flat rate shipping for product delivery.
  • Options to control tax settings with local tax rates including tax classes.

Magento

  • Use templates to get an exclusively customizable design e-store.
  • Ability to perform target marketing, customer segmentation and merchandising.
  • Options to set more than one wish lists.
  • A highly portable device responsive application.
  • Facility to add countless product attributes.
  • Privacy feature in selling a product to a specific customer.
  • Integrated content management system.

WooCommerce Vs Magento: USP

 WooCommerce

  • Zero transaction fees.
  • Full control over code base customization.
  • Thousands of free and paid themes & extension options available.
  • A lot of helping hands available to contribute from the open source community of experts.
  • Easy to use & learn.
  • A huge number of helpful resources and documentation available.
  • Has a way better CMS capabilities compare to other contemporaries.

Magento

  • Highly scalable and flexible E-commerce application.
  • Catalog and product management facility.
  • Extremely professional looking web design option.
  • Has core functionality of highest order.
  • Business to Business E-commerce facility.
  • A number of useful integrations available.
  • Can handle multi-website/multistore on the same installation.

WooCommerce Vs Magento: Limitations

WooCommerce

  • Vulnerable to security concerns if not maintained well.
  • Chances of plugin conflicting with one another.
  • A number of severe developer risks.
  • Requires self-hosting & constant updates of core plugins.
  • Usable only on WordPress hosted platform.

 Magento

  • Complex system and development knowledge required to operate.
  • Expensive to use and maintain.
  • Themes & third party apps are difficult to implement.
  • Requires constant software updates.
  • To overcome higher developer risks it requires highly skilled developing personnel to manage and maintain the application.

WooCommerce Vs Magento: Pricing

WooCommerce

As a WordPress plugin WooCommerce is free to download and use.

Magento

Magento's community plan is free to use and download, but its enterprise plan requires around $18000 per year.

WooCommerce Vs Magento: Ease of Use

WooCommerce

To be honest, WooCommerce has a pretty straightforward and easy to use interface on your WordPress. Anyone familiar with using WordPress even without any developing knowledge can easily learn to use and maintain this plugin. The platform is easily customizable from your WP-Admin dashboard.

You can quickly test the site, make several changes until you are satisfied with it as well as long as you are used to a WordPress site. It makes the life of a WordPress user a whole lot easier when it comes to creating their own E-commerce site. So overall the plugin works great even with all the helpful features making it one of most easy to use E-commerce platform.

 Magento

For anyone new, it does require a little bit of time to get used to the system of Magento. It is certainly said to be built under a complex method of usability. People not familiar with such kind of application may find it quite challenging to manage it. Even getting to the admin area of Magento might look to be tough for some people in the beginning.

So the software itself comes with a difficult frontend to maintain. Makes it even tougher for people without much tech knowledge as well. So overall, Magento is a platform that is said to be not so user-friendly for the beginner user. But for a more advanced user, it does offers all the useful features in making it a large and formidable online shop.

WooCommerce Vs Magento: Site Performance

When it comes to the performance of your E-commerce site, you can't afford to have a website that takes too long to load. This makes the customer leave your site quicker resulting in a substantial loss of your online business. So the performance of a site depends largely on the hosting provider and the volume at which you are loading files to your website.

For both WooCommerce and Magento, the performance of it will have different results considering its functionality and size. So regardless of the platform, the performance of your E-Commerce site mostly rests on several other factors such as your web hosting provider, whether your posted images are optimized or not and whether you are using a Content Delivery Network (CDN) or not.

WooCommerce Vs Magento: Level of Security

No online store is complete without the effectiveness of its security measures. The importance of security cannot be unnoticed by any means. So even for WooCommerce and Magento handling the security issues plays an important role in their overall ratings.

Both WooCommerce and Magento allows its user to enable a number of advanced security measures, but mostly through extensions and manual process. Even though it is well-known fact that no site can be 100% safe from security attacks. But in order to ensure advanced security to its clients, Magento offers dedicated security patches.

And since these patches aren't that easy to apply so, therefore, most new users might not even care about doing so. This might result in a number of Magento stores being outdated in terms of security coverage.

Having said that, if having the best of security is your top priority and you don't mind spending on it, then Magento is definitely your bet in this regards.

WooCommerce Vs Magento: User Group

WooCommerce

Since it is a WordPress plugin hence, it is safe to say that its preferred user base will most likely be of WordPress background. Unless they totally want to change their web hosting platform to use Magento. But if you already own a WordPress site, then all you will need to do is to download WooCommerce plugin and install it to set up your own E-commerce site. Yeah that how simple it is for the WordPress users.

Magento

It consists of some the complex set of settings, making it ideal for the user group from larger companies or enterprises. People those who are willing to spend big bucks in wanting to develop and grow a big business are certainly the suitable user base for this. In order to maintain Magento, you need to have a developing knowledge as well, therefore people from tech background might also find this platform suitable for them.

WooCommerce Vs Magento: Level of User Convenience:

Source: Trellis

The number of stars above might make Magento look to be an outright winner in terms of user satisfaction level but the reality is different. Development requirement level with the high number of stars means a user needs to have basic development knowledge to control and use this platform.

Core functionality level with more stars also means the system is loaded with complex operative options which might not be user-friendly for the most E-commerce site owner. And the price at which Magento uplifts these satisfaction level, even the five stars might look very ordinary in eyes of many.

Having said that, both WooCommerce and Magento offers its user a great deal of user satisfaction. WooCommerce ensures the highest level of satisfaction to most small to medium size business and Magento to very high-end E-Commerce business projects.

WooCommerce Vs Magento: Extensions

Both WooCommerce and Magento allows its user to add & activate advanced functionalities through their extensions. In Magento, you get most of the extensions built-in with its enterprise plan of $18000 per year. Whereas for WooCommerce you are required to buy extensions individually for the advanced functionalities that you are willing to use.

For example, the booking feature of WooCommerce hasn't been included in the free version of WooCommerce but in Magento, it is already present in its Enterprise Plan. But there are other premium extensions for Magento, that you can buy from Magento Marketplace.

You can check out the price and other details of WooCommerce add-ons from the WooCommerce Extension Page.

The Verdict: Which One Should You Choose?

Well, looking back at the main features side by side that this two platform supports may help you choose and decide which one would be the best fit for your E-commerce shop. So here are the significant attributes in a chart side by side for your convenience.

After learning about all the above features, benefits, drawbacks and other relevant comparisons, it is not going to be easy to pick the best E-commerce platform. One platform outperforms one another in several different entities of its features. And it is a wise idea to find out which one is better suiting and fulfilling your E-commerce business needs.

When it comes to WooCommerce, after analyzing it's above attributes, it is quite evident that it an ideal E-Commerce platform for all E-Commerce sites starting from small to medium/large size business. So those who are planning to launch a robust & scalable E-Commerce store using WordPress, they can probably choose WooCommerce over anything else even with their eyes closed.

On the other hand, using Magento is not a cheap deal at all. Moreover, to use it hassle-free, a user requires having basic development knowledge as well. Also using Magento system is quite complex and vast. So if you are running a big project and have the budget to spend more than $15000-20000 per year, then there can be no better e-commerce solution than Magento.

The Final Pick

Both WooCommerce and Magento has some of the most advanced and innovative features. But their user base might be very different from one another. So picking just one of these two great E-commerce platform won't be justified simply due to the fact of its variant user base.

In the end, it's quite evident and safe to say that WooCommerce is an application mainly designed for all types of businesses. It simply does the work of selling products and once it grows bigger, it can include more functionalities by adding extensions to satisfy its customers. And for WordPress users, it is definitely the ideal platform to go for. So pick WooCommerce if you already have a WordPress site set up and want to own a small budget E-commerce business to sell products through it. In case you want to start big, you can include all the premium extensions of WooCommerce.

Learn More About WooCommerce→

On the other hand, Magento is a platform more popular among big business companies and corporations. Please note that WooCommerce is 6 times more popular than Magento. However, Magento is highly scalable making it ideal for the people with bigger plans or with other large successful online ventures. It works brilliantly once you install it by a specialist developer. The extensions are quite impressive and high end as well.  So pick Magento if you have the mindset to go big right from the beginning with no shortage of funds. As setting up an e-store with Magento requires a huge budget and proper development team.

Learn More About Magento→

If you have any experience with WooCommerce or Magento then do share your thoughts on these amazing E-commerce platforms. It will certainly help us in our future posts to compare the E-commerce software better.

Leave us a comment, if you have any queries or suggestions regarding our blogs or services.

WooCommerce VS Shopify: Make The Right Choice For Your eCommerce

Selecting an appropriate eCommerce business platform for your desired e-store can be a challenging job. The average user does not have a clear conception about the many features and functionalities offered by eCommerce platforms. There are several different e-business solutions of all types available in the market. But here we will be comparing and discussing the two most popular and widely used eCommerce platforms for a modern marketplace, WooCommernce Vs Shopify.

Here is a statistical chart with some of the current competitors of WooCommerce and Shopify conducted by one of the most popular CMS detector plugin: wappalyzer. (April 2017).

Comparing WooCommerce & Shopify

Design & Templates

One of the biggest selling points of WooCommerce is that it can work with any theme that follows best practices and standard recommendations. You can make any WordPress theme of your choice work together with WooCommerce without any trouble. You can even turn your single store WooCommerce site into a full-fledged multi-vendor marketplace by being able to design it the way you like it! Currently, the best choice for a WooCommerce based multi-vendor marketplace plugin is DOKAN.

The best part is that WooCommerce designs and themes are all mobile responsive. They have a fashionably sleek and an artistic outlook, which makes it perfect for modern, cutting-edge websites.

The themes in Shopify are visually refreshing. They look quite nice in the eyes when you look at it. There are 10 built-in store templates that are absolutely free out of more than 54 different themes/templates. Moreover, the themes of Shopify brings quite a variation in its outlook offering its user more than 100 discrete designs. All the themes are mobile responsive with a number of coloring options. All its design and themes look fresh and lively which is somewhat suitable for most modern day websites.

Pricing, Software & Domain/Hosting Cost

Every eCommerce platform has its own and separate pricing style, so has WooCommerce and Shopify. Here is a brief comparison of both these platform’s pricing approach.

Here are the different pricing plans of WooCommerce and Shopify:

Interface & Usability

The plugins run very fast, smooth and responsibly when installing in a WordPress based website. A complete customizing ability of testing, updating or changing any options from the dashboard provides just the right amount of user-friendliness to its user. Keep adapting until you are satisfied!

WooCommerce makes it very easy for anyone to create an eCommerce. It only requires very basic knowledge about WordPress and WooCommerce to get on with your desired eCommerce store. In comparison to Shopify and other similar tools, WooCommerce’s user intuitiveness stands out more. And it's a function that empowers rookies and the average users.

Launching an eCommerce store with Shopify is very simple. Just simply create an account, select a free theme, customize your site design and you are all set to go. Just keep an eye on the left-hand side menu in the homepage. All the required items are already present in your finger tip there. Just add or customize products and other details selecting your preferred options from the side menu.

Operation of an online store is quite up front with Shopify and it does quite a better job in this department compared to some of its contemporary tools, such as Magento.

SEO

The WooCommerce SEO can be customized with a wide range of tools making it a very SEO friendly platform. It also gives access to your store source code.

WooCommerce gives some exceptionally SEO-specific options due to its advantage of being able to integrate it with WordPress content or through other available contents of third party plugins. The SEO potential of WooCoomerce is limitless mainly due to the fact that it is built on top of WordPress.

WooCommerce SEO score: 98 out of 100 (According to researched performed by ecommerce-platforms.com)

On the other hand SEO of Shopify is enhanced with needed features, such as editable tags, URL of pages, Image ALT tags, description of meta key, image file name customizations, and more.

Shopify SEO score: 98 out of 100 (According to research performed by ecommerce-platforms.com)

Customer Support Service

WooCommerce gives full emphasis on their user support facility. Because WooCommerce is a free WordPress plugin, any user can get support regarding their various queries and issues through the WordPress forums anytime. WooCommerce also has a feature for registered users to obtain free and reliable support by generating support tickets from their accounts.

On the other hand, Shopify support team offers its user a 24/7 support with the facility to reach them via email, live chat, and phone. Thus allowing users to reach out for assistance at any time.

Overall Similarities & Dissimilarities at a glance

Overall Advantages & Drawbacks

Pros of WooCommerce

  • WooCommerce comes with powerful features like built-in user reviews and ratings. This brings transparency and reliability among users by letting them vote/rate for any products they like or dislike.
  • WooCommerce reports are well-organized. Specific category filters, such as sales by date, product, category and coupons display in a much-systematized manner in WooCommerce reports.
  • The WooCommerce plugin is absolutely free. There's no opportunity for the hassle of payments. Simply download, install, and start adding your desired products from the WordPress dashboard.

Cons of WooCommerce

  • WordPress might be free but the hosting in WooCommerce isn’t. So the user will need to spend separately for hosting.
  • Setup of the WooCommerce plugin might look simple but needs a good amount of care when setting it up on the WordPress site.
  • To run and use WooCommerce, you need to have a WordPress powered website.

Pros of Shopify

  • Hosting in Shopify is totally free. This means setting up Shopify is easy and fast. The user simply requires to opening an account and can start using it right after adding the products.
  • Shopify comes with a number of SEO options and social links helping the user to promote their products and website.
  • The admin dashboard of Shopify is intuitive and up to date. The user gets a very user-friendly vibe from it.

Cons of Shopify

  • The default product attributes on Shopify are limited to just three. All products can be described by their size, color, and material. For each of these parameters, creating new ones isn’t possible.

Why users may prefer one over the other

Mostly all WordPress users prefer to use WooCommerce. The convenience of WooCommerce for people already using a WordPress website is that you will just have to install the WooCommerce plugin and you are good to go. Or else, you have to build a new site from scratch to integrate WooCommerce with it.

Shopify is most preferable and a good alternative for both beginners and professional eCommerce site users. It has a friendly design that caters to beginners. It also has a good range of advanced features and settings which the professional users will very much appreciate.

The Verdict

Both platforms boast having dynamic features and a powerful user interface. But different clients will prefer different platforms based on their preferences and business needs. So it won’t be fair to single out any one of these specific platforms right away without knowing about their eCommerce business requirements.

Final Comparison: Side by Side

The below table might help you to decide which platforms to go for based on what you expect from your eCommerce platform or on the type of  user you are:

 Choose WooCommerce If You Want To:

 Choose Shopify If You Want To:

  • Totally regulate your e-store by yourself.
  • Increase the functionality of your e-store by enabling full accessibility to thousands of site designs & plugins.
  • Have full control over your store and do everything on your own.
  • Set-up things slow and steady
  • Work with WordPress based website to maintain your eCommerce platforms.
  • Launch an eCommerce store right after signing up with the simple hand-off approach.
  • Take the hassle of setting the store for yourself and don’t mind hiring someone to set it up for you.
  • Have an extremely advanced eCommerce solution which is better than most other contemporary competition available in the market.
  • A fast and efficient customer support team response to any Shopify related issues or queries.