Some Useful WooCommerce SaaS for Better Store Management

WooCommerce Saas-related solutions didn't go hand in hand with the WordPress till 2016. But now in just 2 years, there are a number of SaaS-related services for WooCommerce that have become quite popular and are making name for themselves.

In this era, some of the most popular WordPress brands are still plugins like WooCommerce, Yoast SEO, Gravity Forms and many more. And since the time WooCommerce has started their journey in 2011, it has seen rapid growth ever since. It's not a surprise that in today's time business can create a great ecosystem revolving around such plugins.

In 2016 SaaS for WordPress plugins got introduced and instantly started to see results. There was a massive growth in the number and quality of SaaS integration with CMS platforms. So, this post will be all about some of those useful & popular WooCommerce SaaS that has helped change the experience of modern-day site users.

Software As A Service(SaaS) & Its Advantages

In today's era of the digital world, Saas gets away from a traditional way of accessing software which has an alternative method of software access. It is usually a subscription-based model hosted in the cloud & needs to be accessed via the internet.

SaaS includes some of the very popular examples such as Google Apps, Salesforce, Cisco, WebEx & Netflix and many more. SaaS presents a number of benefits to its users whether it is used for private or commercial use in your business. In business & companies where SaaS can be used for Sales Tracking, Invoicing & Accounting, Company Planning, Monitoring Performances, Internal Communications like messaging & webmail etc.

Some of the common advantages of using SaaS are:-

  • It will totally change the user experience of your IT departments.
  • Improves access to data at the same time from any network worldwide.
  • Provides greater ease of task management & responsibilities.
  • Customizable according to your business needs.
  • A wide range of device compatibility & accessed via any internet enabled device.
  • Lastly, it's really easy to maintain & saves you big bucks in the long run.

Useful WooCommerce SaaS Solutions

As it is already mentioned above that there are now a number of useful SaaS for WooCommerce currently available in the market. Some of the best ones are compiled in the list below. Have a look and choose the right one for your WooCommerce Store.

Metorik

WooCommerce Saas

With this uniquely designed WooCommerce SaaS plugin making some useful reports and KPI is easier than ever. Metorik helps make your store powerful with its interactive real-time dashboard. With its inclusion, its users can understand customer more efficiently to provide much better customer support.

It also supercharges your email engagements with customers with its email automation tool. Most importantly, you can super unify your WooCommerce store's products, customers, orders and subscriptions to understand things better with Metorik for WooCommerce.

Key Features 

  • Generate interactive customer & sales reports.
  • Much improved & advanced segmenting & filtering.
  • A range of useful integration such as Google Analytics.
  • Better customer support with integrations like Zendesk, Help Scout, Freshdesk etc.
  • Email  & Slack digests to get insightful reports sent to your team every day.

Metrilo

WooCommerce Saas

Metrilo gets you a solid WooCommerce analytics tool. It is a tool that helps you grow your WooCommerce customer by engaging and understanding them. It has a powerful CRM and Email marketing tool that can totally change the user experience of your WooCommerce store.

Easily know all about the customers and their purchase history as it automatically keeps track of what they are doing in your WooCommerce store. After all, it takes a few minutes to get started with Metrilo.

Key Features

  • Get Your WooCommerce store analytics.
  • Manage all your customer data at one place.
  • Customer segmentation for custom targeted email campaigns.
  • WooCommerce store customer analytics for retargeting campaigns.
  • Personalized email marketing tool to boost up conversion rate.

Conversio

WooCommerce Saas

This is an all-in-one marketing tool for your WooCommerce store. Conversio provides you with a single most comprehensive dashboard to manage all your marketing tool right from the dashboard.

It allows you to send several types of emails for marketing use. Also, has some cool on-site widgets to get product reviews, recommendations, customer feedback & search bar. And all this you can view & manage from the ease of your dashboard.

Key Features 

  • Easy & customizable newsletter to entice your customer.
  • Quick recovery from your abandoned cart.
  • A fast & simple search bar to find your favorite WooCommerce product.
  • Real-time feedback from your store customers.
  • Automatic product recommendation for your WooCommerce store.

Recart

WooCommerce Saas

Recart is probably one of the best cart abandonment recovery tool for WooCommerce. It can effectively turn the WooCommerce store abandoned cart into big sales. Easily let your users know about the latest offerings and deals building a bigger & a much engaging email list.

To boost the sales of your WooCommerce store, you get to use its, smart stop email, an auto subscription option and much more. Besides that, its user-friendly interface and its impressive instant notification feature that has effectively improved the user experience of all current WooCommerce users.

Key Features

  • Complete cart abandonment analytics to recover it later.
  • Inbuilt automated cart messenger to help turn your cart abandonment into sales.
  • Real-time messenger facility to provide better support to customer queries.
  • Push Notification feature to notify your customer of latest news, updates & offers.
  • Store & collect email address, newsletter signups, login pages of your store visitors.

Jilt

WooCommerce Saas

It is also another fantastic tool to recover lost sales of WooCommerce store's abandoned cart. Like most other SaaS solution mentioned here, this also helps improve the sell of your e-store business. Connecting Jilt with WooCommerce makes your store even more powerful with a solid framework of recovering lost revenues. With its automated lifecycle email function, your WooCommerce store can totally generate additional revenue by improving sales of at least 15-20%. The solution is already claiming to recover more than $25,000,000 for the e-commerce merchants worldwide.

SaaS solution with WooCommerce can certainly help you recover lost revenue due to cart abandonment. It tracks when carts were abandoned. It can automatically send recovery emails to encourage the customers who abandoned these carts to complete their purchase.

Key Features

  • Track all your WooCommerce store abandoned cart to recover lost sales.
  • Get fully personalized and responsive emails.
  • Email schedule customizations.
  • Get complete seamless integration for your WooCommerce store.
  • Analyze the cart abandonment along with its recovery data of your WooCommerce store.

Make The Most Of Your SaaS Solution With WooCommerce

So with the enormous growth of WooCommerce SaaS, does it really hinder the sales of open source user of WordPress? Sure it does take a little bit of market share. But it doesn't necessarily mean it totally affects each other. It can empower one another in many cases as well.

If you are an open source WooCommerce in WordPress user, then it can definitely optimize your workflow. So it is worth looking for such SaaS related solution to your WooCommerce store.

WooCommerce SaaS provides ample opportunities to neutralize the risks and to turn your IT department into a fast and result transpiring element for your company. In terms of your IT services, adding SaaS to the collection of your system will certainly allow you the flexibility and implications of risk management in managing WooCommerce. So using the above useful SaaS related to WooCommerce, you can always make the most of it without any doubt.

Why It’s So Important To Keep Your WordPress Store Updated

Are you someone who has about 10+ plugins with pending updates on your WordPress site, and too lazy to update them? Don't feel bad, because that's what majority users do! But just like with any other web apps, operating systems, apps, and smartphones, your WordPress too needs to be updated to the latest running versions. It's not just the software itself but also its plugins, extensions, and themes that require updates on a regular basis.

So here are the main reasons why you should update:

  1. Increase security
  2. Fix bugs
  3. Add features and functionality
  4. Speed

Most of the time the updates involve around bug fixes and security vulnerabilities.

Hackers and other malicious attackers are constantly on the lookout for vulnerable websites. And because WordPress powers around 27% of all websites worldwide and occupies about 70% of the CMS marketshare, it's quite well-known. This makes WordPress sites a primary target for data thieves and spammers.

An outdated version means you are prone to attacks. Updates to WordPress core, plugins, extensions, and themes patch vulnerabilities in the old coding to prevent the software against attacks. Therefore, to stay safe from being hacked, taken down, or compromised, you need to update!

Why do most users get uncomfortable with updates?

Because sometimes it involves unfortunate incidents, such as your WordPress site breaking down.

When an update does not coordinate well with the existing coding of the site or another plugin, theme, or extension, it can break your WordPress site. This incompatibility issue can arise if one or more WordPress plugins weren't following the best practices and coding standards. It can also happen due to conflicts with other plugins or extensions. It also happens when you run an old version of the plugin with a new version of the site, or vice versa. For example, if you run Dokan 2.6.8 on an old version of versions of WooCommerce older than 2.3.

But let's come to something specific for the purpose of this write-up: WordPress store update. An out of date eCommerce store plugin is not only bad for your eCommerce, it also makes your the vendors' data of your store vulnerable.

Not updating your WordPress Store is risky business

Because developers can't foresee every possible feature, use case, and compatibility for the store plugin. Developers usually work on customer feedback to update a product's performance. They gradually take it towards something that closely fulfills the clients' needs. When users report bugs and request new features, developers take necessary actions to correct its performance. This is also how they achieve customer satisfaction of current users and work on gaining new ones.

In the case of a WordPress store/eCommerce plugin, such as the popular Dokan Multi-Vendor, it is essential to keep the plugin up to the mark with regular maintenance, security updates, and bug fixes.

Updates keep the store reliable, stable, and fast. It also keeps you and your clients safe and secure.

WordPress Store Update

When you look at the changelog on GitHub or WordPress.org, you are able to view the features and fixes that are coming with the new version of your WordPress eCommerce. The Dokan Multi-Vendor update 2.6.8 version, for example, has added new features, indicated as [new], like better email configuration and display options for canceled customer withdraw requests. At the same time, it also included bug fixes, indicated as [fix], such as, date-time format and saving product prices.

Similarly, the Dokan 2.6.6 version included a couple of bug or security fixes, small and major. WordPress Store Update

With each new update applied to your store, the chance for a new type of conflict arising remains. Developers are continually working to assess new security threats and bugs to release a newer version.

The threat of being broken into by hackers multiplies when your store and its extensions are several updates behind. Especially if these are crucial and major updates. And when someone is able to break into your WordPress store, they can have access to everything. Attackers are able to steal and harm you and your customers' important data. You can imagine this having a potentially major effect on your business.

An outdated site is also harmful for your users

Losing customer data can potentially have a detrimental effect on your reputation and the way you do business. Moreover, it can result in loss of customer trust and faith in your business. This can also deter prospective clients and vendors from using your eCommerce store. The loss caused in sales and customer satisfaction can sometimes be irreparable.

Your WordPress store has 4 parties involved – you, your vendors, visitors to your eCommerce, and your shoppers. The data involving all these parties can be at great risk when your WordPress store is not secured.

Think about all the important data stored in your backend:

  • credit card information of your vendors and shoppers
  • personal information of your vendors and shoppers, such as location, phone, and email addresses
  • your sales invoices and reports
  • confidential business details
  • details of owners, admins, and other people involved in the business

There is also the risk of running a slow eCommerce site. At some point, this will negatively impact visitor and customer shopping experience, and can even make users drift away to competitor stores.

Many tech users are now knowledgeable enough to catch if a store is not working well, is slow, has bugs or seems insecure. And most users are not likely to wait too long. Your bounce rates are likely to increase for this reason.

Therefore, to ensure the best user experience and safeguard customer trust – UPDATE!

Your Next Step

Updates are extremely vital for your WordPress store. But how can we ensure a steady and routine way of doing it?

WooCommerce says:

The key to success here is following an update process for your store that is consistent, repeatable, and relatively easy for anyone following the steps….

These are some of the ways WooCommerce recommends for keeping the plugin updated. We feel the same applies to any other WordPress store:

  1. Have a staging site for your WordPress store.
  2. Back up the entire store before major updates.
  3. Update all extensions and themes to reduce chances of incompatibility.
  4. Test your store. This is best done when average, non-developer persons, browse through your staging site like an ordinary shopper in an eCommerce store. Whether it be in the navigation, product pages, or checkout process, a general user can spot problems in the WordPress store much better and quicker than a developer.

Keeping your WordPress Store updated is easy!

There are several ways you are notified of updates and can update your software within a couple of minutes or even seconds:

  • WordPress and its plugins come with built-in update notifications that will directly take you to the update when you click. So you can see all available updates right from your WP dashboard.

WordPress Store Update

  • Turn on automatic updates for major and minor releases of your installed plugins and themes.
  • You will get email notifications when updates of your WordPress eCommerce plugin is released. A helpful plugin to get timely email notifications for all kinds of updates (core, plugin, extensions, and themes) is the WP Updates Notifier plugin.
    • Some premium versions users receive email newsletters when a new version of the plugin is released. This is an example of a Dokan Pro newsletter announcing the release of its latest updates:WordPress Store Update

The maintenance of your store is a priority for both the short and long term. But you should schedule your completion of updates and backups in a way that it doesn't interrupt your other important and regular work

Keep growing your sales, revenue, and brand by keeping your store safe, secured, stable, and speedy with updates.

Have any concerns or comments about updating your WordPress store? Share with us in the comments and we will get back to you soon!

Exclusive Things You Can Do With WooCommerce

WooCommerce, as you might know, is the most popular plugin on WordPress to build and manage an online store. But it is not just a basic store builder; it has evolved into an ecosystem for eCommerce. Since it is now owned by Automattic (the same company that operates WordPress), it has some obvious advantage over other alternatives.

You can explore many avenues of online business with WooCommerce. The credit goes to its versatile payment system and host of compatible plugins. Many ideas that you think are impossible with other eCommerce platforms, you can do it smoothly with WooCommerce.

So, What's There In This Post For You?

In this article, we are going to share with you some exclusive use cases of WooCommerce and how that will add value to your business. Are you a newbie in the world of WooCommerce? This post is a must-read for you as we will share some awesome WooCommerce hacks! And if you consider yourself a pro, check out if you knew about these advanced functions all along. There is a high chance that you have missed out a few of them!

Set Different Subscription Packages for Buyers

If you are selling periodic magazines/newspapers, digital courses, e-access to any privilege, you must create subscription packages. These packages enable your users to make recurring payments. Or you can restrict access to your products based on subscription levels. In a few words, it is one great way to bring exclusivity in your online store.

As expected from the leader of the market, WooCommerce supports most of the popular payment gateways. Customers can unsubscribe anytime; so there is no risk of legal issues. You can find many subscription plugins for WooCommerce on the internet, but we would suggest you go for their official subscription plugin.

Create Membership Area And Start Earning

Membership can be a great way to monetize your website. With WooCommerce, you can create membership levels for your customers and take full control of your site. This plugin works in association with the subscription plugin.

Groups for WooCommerce, the most popular WooCommerce membership plugin automatically add customers to different groups based on their purchase records. How you want to sell the membership is totally up to you. It can be charged on one time/monthly / yearly basis. Also, you have the liberty to configure anything related to members throughout the duration of membership.

Bring Your Store in The Largest Social Networking Site

We do not need to show any stat to convince you the role of Facebook in our everyday lives. Almost everyone you know uses the internet has a Facebook profile, right? So, why don't you open your online store in Facebook? Kind of like importing it from the original website.

It might sound difficult. But in reality, it is not if you are using WooCommerce.

It has this free plugin that lets you connect your store with your Facebook page. With advanced Facebook pixel, it only takes a while to import all your product data and images. The plugin also includes an ad extension that can be used to target your audience on Facebook.

Build An Auction Site Easily & Become Next eBay

The best part of auction site is that you can make windfall profits from a product. But, you have to make sure the product is tempting enough to start a bid-war and you are promoting it properly through social media.

WooCommerce offers the flexibility to turn your online store into an auction site. You just need to install a suitable auction addon in your site. My personal recommendation would be to go for WooCommerce Simple Auction. It enables you to create auctions for different products in a specific time range. You can also view the bid history in real time and bidders can track their bids from “My Auctions” tab. After the winner of the auction is announced, she can make the payment immediately to avoid getting walked-over.

Stop Unwanted Reviews on Your Products

If you are using WooCommerce for some time now, I am pretty sure this is something you looked for at times. Don't get me wrong, product review is surely a great way to increase interaction with customers. But you may want to disable reviews on various contexts; for example, if the product is from a different source or if it comes free with other products. There can be other reasons too. But whatever that is, WooCommerce lets you stop reviews on certain products!

Click on the ‘advanced' tab of a product and tick off the option where it says “enable review”.

Get Notified Through Slack About New Customer Orders

Slack has already become the hottest collaborative tool for digitally connected teams. Its influence is so vast that many companies count the work hour based on employee's availability status on Slack. (In case you are wondering, no, we are not one of them. But we extensively rely on Slack for communication purpose 😀 )

WooCommerce Slack gives you the leverage to receive instant notification in your Slack channels for different events. It can be new customer orders, reviews, low product stock, new customers and much more! You just need to specify the channel where you want these alert messages to flow in, add message or details with it and you are good to go. The configuration screen looks similar to this one:

Offer New Kind of Products With WooCommerce Booking

Last but not the least, I will discuss my favorite use case that is creating booking product with WooCommerce. WooCommerce has a dedicated booking plugin to serve this purpose.

Basically, it helps you create products that demand reservation from the customer. It can be a room or suite in a luxury hotel, an appointment for consultations, tickets of a performance and so on. The customers can check which times are available for booking from the calendar. It also lets you control the calendar and prevent overlapping at a particular time. Since it's WooCommerce we are talking about, you do not need to worry about invoicing and payments. Everything is taken care of!

Final Thoughts

There are many reasons why people prefer WooCommerce to build their store. Its vast functionality allows you to shape your eCommerce however you want. This opens the door for creativity and opportunity. In this article, we tried to cover some of the tips and WooCommerce hacks you can apply all by yourself. Let me know how it worked for you. We will try to give you more resources on this topic later on!

WooCommerce VS Shopify: Make The Right Choice For Your eCommerce

Selecting an appropriate eCommerce business platform for your desired e-store can be a challenging job. The average user does not have a clear conception about the many features and functionalities offered by eCommerce platforms. There are several different e-business solutions of all types available in the market. But here we will be comparing and discussing the two most popular and widely used eCommerce platforms for a modern marketplace, WooCommernce Vs Shopify.

Here is a statistical chart with some of the current competitors of WooCommerce and Shopify conducted by one of the most popular CMS detector plugin: wappalyzer. (April 2017).

Comparing WooCommerce & Shopify

Design & Templates

One of the biggest selling points of WooCommerce is that it can work with any theme that follows best practices and standard recommendations. You can make any WordPress theme of your choice work together with WooCommerce without any trouble. You can even turn your single store WooCommerce site into a full-fledged multi-vendor marketplace by being able to design it the way you like it! Currently, the best choice for a WooCommerce based multi-vendor marketplace plugin is DOKAN.

The best part is that WooCommerce designs and themes are all mobile responsive. They have a fashionably sleek and an artistic outlook, which makes it perfect for modern, cutting-edge websites.

The themes in Shopify are visually refreshing. They look quite nice in the eyes when you look at it. There are 10 built-in store templates that are absolutely free out of more than 54 different themes/templates. Moreover, the themes of Shopify brings quite a variation in its outlook offering its user more than 100 discrete designs. All the themes are mobile responsive with a number of coloring options. All its design and themes look fresh and lively which is somewhat suitable for most modern day websites.

Pricing, Software & Domain/Hosting Cost

Every eCommerce platform has its own and separate pricing style, so has WooCommerce and Shopify. Here is a brief comparison of both these platform’s pricing approach.

Here are the different pricing plans of WooCommerce and Shopify:

Interface & Usability

The plugins run very fast, smooth and responsibly when installing in a WordPress based website. A complete customizing ability of testing, updating or changing any options from the dashboard provides just the right amount of user-friendliness to its user. Keep adapting until you are satisfied!

WooCommerce makes it very easy for anyone to create an eCommerce. It only requires very basic knowledge about WordPress and WooCommerce to get on with your desired eCommerce store. In comparison to Shopify and other similar tools, WooCommerce’s user intuitiveness stands out more. And it's a function that empowers rookies and the average users.

Launching an eCommerce store with Shopify is very simple. Just simply create an account, select a free theme, customize your site design and you are all set to go. Just keep an eye on the left-hand side menu in the homepage. All the required items are already present in your finger tip there. Just add or customize products and other details selecting your preferred options from the side menu.

Operation of an online store is quite up front with Shopify and it does quite a better job in this department compared to some of its contemporary tools, such as Magento.

SEO

The WooCommerce SEO can be customized with a wide range of tools making it a very SEO friendly platform. It also gives access to your store source code.

WooCommerce gives some exceptionally SEO-specific options due to its advantage of being able to integrate it with WordPress content or through other available contents of third party plugins. The SEO potential of WooCoomerce is limitless mainly due to the fact that it is built on top of WordPress.

WooCommerce SEO score: 98 out of 100 (According to researched performed by ecommerce-platforms.com)

On the other hand SEO of Shopify is enhanced with needed features, such as editable tags, URL of pages, Image ALT tags, description of meta key, image file name customizations, and more.

Shopify SEO score: 98 out of 100 (According to research performed by ecommerce-platforms.com)

Customer Support Service

WooCommerce gives full emphasis on their user support facility. Because WooCommerce is a free WordPress plugin, any user can get support regarding their various queries and issues through the WordPress forums anytime. WooCommerce also has a feature for registered users to obtain free and reliable support by generating support tickets from their accounts.

On the other hand, Shopify support team offers its user a 24/7 support with the facility to reach them via email, live chat, and phone. Thus allowing users to reach out for assistance at any time.

Overall Similarities & Dissimilarities at a glance

Overall Advantages & Drawbacks

Pros of WooCommerce

  • WooCommerce comes with powerful features like built-in user reviews and ratings. This brings transparency and reliability among users by letting them vote/rate for any products they like or dislike.
  • WooCommerce reports are well-organized. Specific category filters, such as sales by date, product, category and coupons display in a much-systematized manner in WooCommerce reports.
  • The WooCommerce plugin is absolutely free. There's no opportunity for the hassle of payments. Simply download, install, and start adding your desired products from the WordPress dashboard.

Cons of WooCommerce

  • WordPress might be free but the hosting in WooCommerce isn’t. So the user will need to spend separately for hosting.
  • Setup of the WooCommerce plugin might look simple but needs a good amount of care when setting it up on the WordPress site.
  • To run and use WooCommerce, you need to have a WordPress powered website.

Pros of Shopify

  • Hosting in Shopify is totally free. This means setting up Shopify is easy and fast. The user simply requires to opening an account and can start using it right after adding the products.
  • Shopify comes with a number of SEO options and social links helping the user to promote their products and website.
  • The admin dashboard of Shopify is intuitive and up to date. The user gets a very user-friendly vibe from it.

Cons of Shopify

  • The default product attributes on Shopify are limited to just three. All products can be described by their size, color, and material. For each of these parameters, creating new ones isn’t possible.

Why users may prefer one over the other

Mostly all WordPress users prefer to use WooCommerce. The convenience of WooCommerce for people already using a WordPress website is that you will just have to install the WooCommerce plugin and you are good to go. Or else, you have to build a new site from scratch to integrate WooCommerce with it.

Shopify is most preferable and a good alternative for both beginners and professional eCommerce site users. It has a friendly design that caters to beginners. It also has a good range of advanced features and settings which the professional users will very much appreciate.

The Verdict

Both platforms boast having dynamic features and a powerful user interface. But different clients will prefer different platforms based on their preferences and business needs. So it won’t be fair to single out any one of these specific platforms right away without knowing about their eCommerce business requirements.

Final Comparison: Side by Side

The below table might help you to decide which platforms to go for based on what you expect from your eCommerce platform or on the type of  user you are:

 Choose WooCommerce If You Want To:

 Choose Shopify If You Want To:

  • Totally regulate your e-store by yourself.
  • Increase the functionality of your e-store by enabling full accessibility to thousands of site designs & plugins.
  • Have full control over your store and do everything on your own.
  • Set-up things slow and steady
  • Work with WordPress based website to maintain your eCommerce platforms.
  • Launch an eCommerce store right after signing up with the simple hand-off approach.
  • Take the hassle of setting the store for yourself and don’t mind hiring someone to set it up for you.
  • Have an extremely advanced eCommerce solution which is better than most other contemporary competition available in the market.
  • A fast and efficient customer support team response to any Shopify related issues or queries.